Rainy Day Crochet
Rainy Day Crochet, known for its charming and meticulously crafted handmade crocheted items, sought a refreshed brand identity to better reflect its warmth and creativity. To capture the essence of its delightful products and strengthen its connection with customers, we developed a thoughtfully designed logo that embodies the brand's personality. In addition, a cohesive set of brand assets was created, including business cards, pattern templates, and eye-catching social media post designs. We also designed inviting and functional staging concepts for craft shows, ensuring Rainy Day Crochet stood out at every event. This refreshed visual identity provides a consistent and memorable experience for customers, celebrating the artistry and care that go into each piece.
"Bethani helped me execute a complete brand refresh for my crochet business, Rainy Day Crochet. Working with her was such an amazing experience. She took the image that I had in mind, and then not only brought it to life, but made it better than I ever could have imagined!"
Kaityln Craig, Owner of Rainy Day Crochet